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EaSyGo ESG in Real Estate

Building ESG Journey and Creating Value with Your Tenants

EaSyGo is a SaaS tool for asset owners to create real estate value through decarbonization and ESG.

EaSyGo helps the asset owners to visualize social impact and realize “real change” in real estate.

EaSyGo offers unique features for various type of real estate assets


Comfortable, Healthy and Safe Office Environment & Improved Productivity


Sustainability in Clothing, Food and Housing;
Creation of Local Communities


Providing Sustainable Commercial Programs to Tenants and Users


Creating Sustainable & Environment-friendly Tourism and Positive Cycles

Our 3 Major Features

Media Releases

EaSyGo Behavior Change Program for Decarbonization 2022/11
EaSyGo together with Jyukankyo Research Institute and Kenedix Group has developed a new ESG initiative of “Behavior Change Program for Decarbonization in Office Space”, supported by the Ministry of the Environment, to promote further decarbonization in real estate.
EaSyGo REAL IMPACTs 2022/10
EaSyGo to Launch the New Service of "EaSyGo REAL IMPACTs" to Help Users to Analyze and Enhance their Social Impacts in Real Estate
EaSyGo Service Announcements 2022/09
EaSyGo Launching Exclusive New ESG Services for Residential Assets EnerSyGo - Electricity Usage Measurement Service for Tenant Occupied Areas of multi-family residential in Japan ResiGo - ESG Improvement/Tenant Engagement Service for multi-family residential
EaSyGo Selected for Accelerator Programs 2022/08
EaSyGo Selected for the Global Real Estate ESG Program - "A Journey to Deep Green" Sponsored by Undivided Ventures to Work with Global Real Estate ESG Leaders and Fund Managers
EaSyGo Service Announcements 2022/05
EaSyGo Launching ESG Services at River City 21 East Towers, a High-end Large Scale Residential Community in Tokyo
EaSyGo Selected for Accelerator Programs 2021/12
EaSyGo has been selected in the Mitsubishi Corporation Accelerator Program - Focusing on Creation of New Value and Implementing Innovation in Real Estate Sustainability
EaSyGo Service Announcements 2021/11
EaSyGo Launching ESG Services at KDX Toyosu Grand Square, a Prime Large Scale Office Asset in Tokyo
EaSyGo Service Announcements 2021/11
EaSyGo Launching ESG Services for Large Scale High-end Residential Apartment Managed by AXA REIM Japan
Digital Garage Next Context Conference Tokyo 2021/08
C.E.O Yukihiko ITO Presented at the NCC Together with Great Speakers including Minister Koizumi, and Global Business Leaders - Sharing EaSyGo Vision on ESG PropTech and Opportunities in Sustainable Real Estate
IREI APAC edition 2021/02
C.E.O Yukihiko ITO's article "ESG and climate initiatives take on growing importance in Japan’s capital and property markets"
Property Management Magazine 2021/3
CEO Ito's interview article with Interview with Lendlease Andrew Gouch - "Sustainability is essential for our "DNA" ESG investment Management" cle was posted
Property Management Magazine 2021/3
Interview with Asterisk CEO Yukihiko ITO - “ESG investment can be evaluated quantitatively”
Hospitality Asia Webinar 2020/09
C.E.O Yukihiko ITO joined as a panelist on “Financing Sustainability”
PR TIMES Release 2020/06
ESG Real Estate Technology Service: EaSyGo - Implementing Soft-ESG and improving real estate values
Property Management Magazine 2019/06
The World’s ESG Real Estates: Specific Financial Effects on rent income, asset value, and evaluation from ESG investment
Property Management Magazine 2018/02
Why are luxury hotels with a strong business performance focus on “sustainability” and “ESG”?

The ESG in Real Estate Column

Approximately 30% of the world’s greenhouse gases

come from buildings’ daily activities

World CO2 emissions Real Estate

According to the UN, 40% of the global greenhouse gases are produced by buildings, and an additional 30% is due to daily activities around buildings. The tenant’s actions greatly impact the whole building’s energy consumption. Although domestic real estates show rising interest in introducing ESG, currently, only hard-ESG that focuses on the energy consumption reduction on the building by real estate owners themselves is mainly considered for the initiative.

Meanwhile, research and practical studies performed overseas suggest that a large percentage of energy reduction in buildings are not from the building design or machinery, but from the tenant’s daily activities. The act of the tenants provides a large impact on building energy consumption.

Although it is proven that real estate with high levels of Soft-ESG literacy have elevated income and value, the domestic real estate market is untouched fields due to scarce data and expertise on Soft-ESG that includes the collaboration of all stakeholders.

Delivering Sustainable Options to Everyone 

In order to solve emerging issues for the human race, such as climate change, the food supply crisis, and over-population, all stakeholders must have a mutual drive and goal/index.

We build an opportunity, drive, tool, and environment to be evaluated by collaborating with all people and companies so as to implement a sustainable lifestyle.

ESG Real Estate

Approaches of E (Hard Aspect) and S / G (Soft Aspect)







Hard ESG

Real estate owner’s asset level decisions

Environmentally focused capital investment and building certification

A data management system and visualization tool for reporting and managing building energy usage including water, light, heat consumption and waste. It also includes modeling tools that predict consumption costs and greenhouse gas reductions. Through providing this information to asset  managers and tenants, it will improve transparency and leads to behavioral changes.

Hard ESG

Measurements focused on real estate managers and tenants (people)

Monitoring Tenant Engagement and Awareness

The focus is on raising awareness between real estate managers and tenants in environmental decisions and building and strengthening collaboration. The goal is to improve resource efficiency and provide tenants/users with a healthy and productive living, working and lodging environment.

What is ESG in Real Estate?

Strengthen Soft ESG,
Cooperate with Hard ESG, Create Synergy

EaSyGo is a tool for real estate owners who are specializing in the “soft” ESG strategies.

EaSyGo will establish communication between real estate owners and tenants (users) and share the effects and goals of ESG.

EaSyGo also provides community services and lifestyle services to realize a healthy and productive living , working, and accommodation environment.

  • Sharing with tenants who have a track record to link soft and hard ESG efforts (energy consumption analysis / improvement system, etc.)
  • Enlightenment of ESG target tenants
  • Sharing of measurement and effects with tenants
  • Providing tenants with specific ways to achieve their goals
  • Providing various lifestyle services (community services, etc.) with ESG, health, productivity and sustainability as the core concept


Real Estate Value

The introduction of ESG is attracting attention and demand rapidly in domestic Japanese real estate markets; However, currently, most of real estate players concentrate their efforts on the hard ESG aspect, such as building energy consumption, which can be improved by real estate owners.

However, advanced practical research abroad suggests that most of the energy savings in buildings are controlled by the day-to-day activities of tenants, not by building design and equipment. Tenant behavior can have a significant impact on the energy consumption of the entire building.

Through engagement with tenants (soft ESG), EaSyGo provides a asset-specific ESG model that influences behavioral changes and energy consumption, and engages all stakeholders in different fields such as environment, health, and community.

The Real Estate Tools to achieve SDGs

What is ESG in real estate?